Project: The Builder’s Story
Brand Film · Website Refresh · Creative Direction
Summary:
This project began as a simple website update and evolved into a complete visual narrative about craftsmanship and philosophy. The goal was to move beyond blueprints and finished homes to capture the essence of the builder’s work, the precision, patience, and pride that go into every board, joint, and line of sight.
We produced a cinematic short film that blended natural light, authentic sound, and unscripted interviews to create a story that felt intimate and real. Every frame was designed to reflect the builder’s values: honesty in materials, balance in design, and respect for the landscape.
The updated website became an extension of the film’s mood; clean, quiet, and intentional with imagery and language that emphasized connection over promotion. Visitors could feel the craft before they ever read a word.
Result:
The film resonated deeply with both clients and peers, driving a significant increase in inquiries from homeowners who recognized themselves in the story. It reframed the builder’s brand from a service provider to a design-driven craftsman, someone who doesn’t just construct spaces, but creates homes that embody purpose and integrity.
Project: Boutique Winery
Creative Direction · Design · Storytelling
Summary:
Over the past two decades, this ongoing collaboration has grown from a simple design engagement into a full creative partnership. The work has touched nearly every part of the brand, from wine label design and web presence to photography, video, and seasonal marketing campaigns.
The challenge was to preserve the winery’s authenticity while elevating its visual voice, capturing the feel of the land, the people, and the rhythm of each season. Every project; a harvest poster, a wine release email, a tasting-room sign, became part of a larger story about craftsmanship, place, and time.
Result:
The result is a cohesive, recognizable identity that feels handcrafted and honest, an aesthetic rooted in the vineyard itself. Over the years, that consistency has built lasting customer trust and loyalty, helping the winery stand apart in a crowded regional market and stay true to its story through changing times.
Project: Artisan Coffee Collective
Visual Branding · Content Series · Launch Strategy
Summary:
This project began with a single conversation about how to make a small-batch coffee roaster feel handmade yet modern.From that starting point, we developed a complete visual identity; logo, color palette, and packaging system that mirrored the warmth and craft of the roasting process itself.
The branding was built around tactile, natural textures, matte paper, muted tones, clean typography, creating an aesthetic that felt honest, lived-in, and grounded. We extended this look into short-form videos and photo content that captured the atmosphere of the roastery: the sound of beans tumbling, morning light hitting the counter, and the quiet rhythm of daily ritual.
Each piece of content told a slice of the story, not through advertising language, but through feeling. The visuals invited customers into the world of the brand, giving them a sense of connection long before they took their first sip.
Result:
The new identity gave the roaster an immediate sense of presence and legitimacy. Within weeks of launch, the brand gained strong local traction and repeat customers drawn in by its story-first approach. The cohesive design and film work established Artisan Coffee Collective as a trusted name in their community, small-scale, authentic, and built on real craft.